SPEAKER_01 0:00

A jingle all night and a jingle all day. It's jingle all the way.

SPEAKER_00 0:11

Hello jinglers. Hello, jinglers. Welcome to Jingle All the Way, the number one amateur competitive jingle writing sibling rivalry podcast in the country. Each episode, we write jingles for the same product, we perform them for one another, and then we let our listeners pick the winner. Each episode has four segments. First, we announce the poll results and feedback from the prior week's contest. We then have an inspiration corner where we dissect a current or former jingle and why we think it works or doesn't. We will unveil the jingles that we wrote for this week's product, and then finally we will leave it in your capable hands to decide. Heidi, what did I miss? Per usual, you've missed absolutely nothing. Um, I think you've welcomed everyone, and we'll do our special welcome to our Oceana listeners, which we said we were gonna do a shout out to this time. Welcome, Oceana, along with everyone else across the globe. Around the globe. Oh my god, around the globe. Oh, did you just reveal something, Heidi? Oh my gosh. About yourself. Um welcome everyone around the globe. Welcome, Oceana. We've got two downloads from Oceana. We see you. We see you. You just keep on, keep on Oceaning. Um and the one thing, actually, that we do want to underscore is that, of course, everything about jingle all the way, all of these jingles, they are unsolicited. Um, no one asked us to do this. We just felt the world needed our input. They do. People need this. They might not know it. Not everybody knows it yet, but you need this in your light. You need a little taste of a little advertising nostalgia. And that tells me, I or so I have a clue. Heidi has Inspo Inspo corner this week. So I'm guessing that is that it is nostalgic and it's not a current jingle. So I'll just consider that a head start. It's like 20 questions. The um first and foremost, though, we're gonna have to close out the results of our ivory jingles. Heidi, would you like to refresh the listeners with your ivory jingle? Sure thing, clean and gentle and good as new. That's what ivory will do for you. Yay! Um, mine was do you want a different soap? Nope.

SPEAKER_01 2:32

I want my ivory soap, ivory soap. It's not made from elephants, but it will keep you smelling fresh. Do you want a different soap? Nope.

SPEAKER_00 2:43

I want my ivory soap. Very nice. Yeah, they're both really good. Um, and yet the poll results definitely tell a story here. Um, Heidi beat me handily this. Handily. Handily this week. Um, 75% to 25%, which I think was the biggest blowout we've ever had on Jingle all the way. I I got a strong uh crowd reaction about, I guess maybe just the implication that it could be made from elephants. Now, the reality was, I mean, it just it of course my intent was to be crystal clear that it was not, that the soap was not made from elephants, but I think even just like invoking the idea that it could be, like kind of bummed people out. So I'll take, I'll take the L for that one and um set my sights on the next challenge, which of course is going to be Haynes this week. Well, uh thank you to everyone who voted for me. But I will say, Bridget, whenever I've had a loss, which I've had my fair share, um, I remind myself that uh it's a wonderful life, was not beloved by audiences at the time because they weren't ready for it. Well, so maybe 10 years from now, people are like, Do I want another soap? Nope. Right. I want so just, you know, tuck it away, like you say, we'll focus on hangs. That will be our next uh next one. We'll do our inspo first. Of course. And I'm gonna take you back. I'm gonna give you clues instead of the first word, which I will give you a little bit of as well, but I'm gonna start by saying that this advertisement combines three things, two that you like. Well, I'll put it this way: one that you love, one that you hate, and one that I feel like because of the era that you were born, you fe have an affinity for. So it might be two things you like. I might be confused, I'm overconfusing it. It can it combines a cartoon coot with talk singing and cheese. Coot, talk singing and cheese. Oh. A coot, talk singing. Well, let's start with coots, right? So when I because if you were born in like if you were alive at all in the 70s, you knew that coots were just beloved, misunderstood, crusty, elderly, but they were gonna have some wisdom that they would impart to you. So they were rough around the edges, but you're like, oh, a beloved coot is gonna tell us something. They made they were in everything. Is is it a by the way, is it like an actual live action thing or is it a cartoon? It's cartoon. Okay, so when I think it's a cartoon coot. When I think of cartoon coots, I think of Yosemite Sam. He's my favorite person in the world. Well, you and he have a lot in common. You get like really angry and you like when you do go on a rant, you like, and your whole body gets into it as well. And you start to have like indecipherable, is that a word? Undecipher indecipherable. I get a little gibberishy, is that what you're saying? String of yes, yes, string of obscenities. So that does make sense, yes. But it's so when I think coots, I'm thinking Yosemite Sam. Is that directly? Well, first of all, I I want to circle back to this because we did this thing at work where you picked your three characters, literary characters or what have you. I think you did the same thing. Yes, he did it as well. Well, but I I know that I am Yosemite Sam because whenever I watch him, I'm like, that guy gets it. I understand him. Wait, did you pick for yourself or did they pick for you? No, I picked for myself. We were gonna do that. We picked for each other, but it was work. So we were like, well, we want to live through the game. So we don't just pick for ourselves. Yeah, could you imagine? I picked Yosemite Sam. I picked Snoopy. Snoopy does his own thing. I feel like I identify with Snoopy, plus I love Snoopy. And then my last one was Liz Lemon, not a cartoon, but I picked her. Yeah. Yeah. Yeah. Um, the I can see that Liz Lemon, I will say 100%, 100% on those. I picked, if I'm remembering correctly, I picked Flo from Progressive because I can definitely be um very enthusiastic. Um, but so I had Flow from Progressive, I had um Lisa Simpson because I do uh sometimes tend toward know-it-allism. What? So I'm told. Um, and then the last one I had was punchy. Um the how about a nice Hawaiian punch? Because I do like to get a little punchy. Well, that's the thing. You're Lisa Simpson only up to a point, and then you're the Hawaiian punch guy. But it's not even out of like, it's not even out of like anger or frustration. I'm not punching to hurt anyone. Like the way the night these are lovable punches. Yeah, the night that um my now husband and I met, I headbutted him. And he was like, I knew thing that you know our relationship was gonna be unique. It was in a nice way, but I was just like bonk, bonk, and he's like, Yeah. Oh my god. That was the first night you met him, you headbutted him? I did. Wow. Yep, yep. And that's how you know. That's how you know it's a special relationship. So, um, wait, okay, so let's get back to it. So a cartoon coot, talk singing, and cheese. Is it something in the McDonald's variety? Like a mayor McCheese? Was he a coot? Well, as far as like a walking around, well, I'm thinking of the hamburglar. I was gonna say a for a non-human coot. No, no, no. Remember, it's a cartoon. Oh, it's a cartoon. What cartoons sold cheese? Do you ever get that hungry feeling after school? Boy, I do. I'm so hungry I could eat a wagon wheel. When I'm slow on the draw and I need something to chaw, I hanker for a hunk of cheese. Oh my god. Do you remember him? I remember I hanker for a hunk of cheese. But I didn't remember that I remembered it until right now. And even when you did that whole thing, I didn't know it. And then the main thing that stuck with everybody was I hanker for a hunk of cheese. One of my 10-gallon hats feeling five gallons flat, it's stuff like that. He was a yellow cartoon coot. And I'll tell you, he was part of a series of public service announcement announcements. But that would mean for us kids that they'd read, they'd look and sound like any other commercial. But it was, um, these were PSAs that had like an educational twist. But he was this coot that jumped off like a stagecoach, and then he clankered around with his boots and he had like a cane, but it was a it was for walking, but he also used it for gesturing. And hea, whoa, whoa, whoa. What was his name? Timer. His name was Timer, it was called Time for Timer. Like old timer? Yes. And what um what was he? What like what what was he drawn in? A man? He was a man, car a cartoon man, but he was a coot. He had little stick legs and little stick arms, but a huge belly, and he had like a like a It's because he ate so much cheese. Well, he did a number of things. He did seven PSAs. One of them was Have a Carrot. That's all it was called. The title of the PSA was Have a Carrot. And he'd put like these nutritious snacks together. He made them for a little boy, and at the end, like he was telling them how important it is to eat these healthy snacks, including a carrot. And then as a gag, he turned the little boy into a banana. Oh my God. Which is funny. I like the way he thinks. But like most of them were about, they were all meant to be like educational, primarily nutrition-based education. But there was one just about brushing your teeth, how to how to brush your teeth. The other one, they go, they went through your digestive system to talk about how the body uses different nutrients and stuff like that. But I don't remember. One of them was sunshine on a stick, how you can make these treats using fruit juice and ice trays and toothpicks. It was all like eat something kind of healthy, keep eating food. That was what we were getting in the 70s. Because in the 70s, your moms and dads weren't as like, oftentimes they weren't as like, you should be eating three meals. It was like, hey, you rascal. Right, exactly. Eat a wheel of cheese. Hurry. Um, so wait, so what was he, who was he working for, old timer? He was a PSA. So it was a public for whom? For whom? Okay, so they ran on ABC. It was a production company, the DePatty Heifen-Frelling Enterprises, right? And they had, like I say, it was a series of them. It was seven of them. And I still to this day, I'll be like, I hanker for a hunk of cheese. Because he I don't remember this at all. You remember that saying though, right? Well, yeah, but none of the none of the buildup to it. None of the buildup to it at all. I and even when I got to the like I remember the hanker for a hunk of cheese, but it's like when a song comes on and you realize you haven't heard it in 40 years, and yet you're like, oh my god, I know the words to this. Like, yep, my my DNA remembered it. I wouldn't never remember that. So you sing, so you sing that in your head a lot. Do you sing that when you go to get cheese? Of course. And when I'm ever hangry, I'm like, you know, a slab or a slice or a chunk or a snack of days of winter, yet won't spile my dinner. I hanker for a hunk of cheese. Oh no. Well, it's good. And I could add that to my list. Now I have I have two things that I sing when I'm going for cheese today. Thing one is going to be working on my night cheese.

SPEAKER_01 13:14

Yes, Liz Lemon.

SPEAKER_00 13:16

Which I right. I would have thought that would have been yours because of your Liz Lemon ability. Um that would have that's my first one. And then the second one, which if you have dogs, you know this is the cheese tax, the cheese tax. Gotta pay the cheese tax every time you're cooking. When the door cheese doors open, these puppies come looking. The rules is the rules, and the facts is the facts. And when the cheese drawer opens, you gotta pay the tax. So and I sing the whole song, the whole song, every time, and I sing it to the dogs, and I give them and me cheese. Well, because you also have to pay the cheese tax. That's the thing. This advertise, this PSA was just to tell you that you should eat cheese. It's good for you after school. It's a little snack that'll tide you over to dinner, yet it won't ruin your dinner. And it says it's delicious and nutritious. It's a super snack. Um, I'm sure that the dairy council people were very happy about this, right? As an example. It's nice that it just truly was a PSA, and that's where they went, cheese. Um, A, we need more of those today. And we need more of like, yeah, you know what? We should tell people like, have some cheese. Eat cheese, man. I had eat cheese, man. I had a one year, one year and one year only, where I really truly, honest to goodness, all year kept up my new year's resolution and my new year's resolution. Do you remember this? Do you remember what I what I picked? Was to eat more cheese? No, it was to eat more donuts. Oh, that is a good that is a good one. Right, because I was like, everyone always makes a new year's resolution about denying themselves something. I'm not gonna do that. I'm gonna make my New Year's resolution this year is gonna be about giving myself something. I'm gonna eat more donuts. And I did, and I did. Wow. You know, I have been eating more donuts this year, but I didn't uh put it to my New Year's resolution, which I don't remember what it was, to your point. I manifested those donuts. I earned every single one of them, and it worked out well. Uh well, I guess that's arguable. Um, there definitely were some unintended side effects of this New Year's resolution, but that's okay. I'm working, I I've worked through that. Well, it's funny because a lot of people like I've tried a lot of donuts all over the world. I'm a donut person or one of my favorite things, as most people I think would agree. I mean, like they're they're just objectively good, right? If that's the right way to say it. Okay. And I've tried them everywhere, and I'm a Dunkin' person. I feel like I love a glaze. Now don't watch yourself. I don't know what that tone was, but I love me some donuts, and I love Dunkin donuts, and I love a glazed chocolate. It's delightful. No, you mean a plain donut with chocolate glaze on the top? I'm sorry. Are you about to say you have to have like an egg on your donut or some tomfoolery? No, I'm saying if you want to pick out the lamest donut, that's it, right? I guess it could have been worse. It could have been vanilla frosting. First of all, my super duper favorite is a vanilla long john. Oh, God. What are you talking about? There's only two flavors of donut, chocolate or vanilla. Um, there's so many. First of all, there's strawberry sprinkles. Have you ever heard of sprinkles? Yeah, I just had one of those last weekend, actually. They are quite good, but that's like a that's a side quest donut. No, no, no, no, no, no, no. Now hold on. First of all, your your first problem is you're in the wrong store. Do right donuts. No, I am not. Yes, you know I am not do right donuts, glazed, um, like an old-fashioned or like a pistachio old-fashioned. I would slap you. I feel my Yosemite coming on right now. A pistachio donut. Okay. All right. Next, we're gonna have a broccoli donut. Those blueberry cake glazed, old-fashioned. That is modern-day nonsense. That's what that is. No, no, no, we'll have a piece of cake then. You're not talking about a donut, you're talking about a piece of cake. Well, yeah, kind of. Now, I will say, when I do eat a donut, regardless of where it came from, I don't like the donut whole. I eat a round. I eat a round. Put a muskine in there, and then you don't have the no, no, no, no. The whole point is if I'm gonna be very selective, that's where your thumb is. The whole point, do you get it? The whole point. Oh my god. So the whole point, I don't want to waste my time on that, and I don't want to waste my time on the bottom of the donut either. I typically just eat the outside in the frosting. You're an absolute psychopath. Only a psychopath thinks that and then does that. Do you have like human heads in your refrigerator? Because I have, but I do have the occasional bottom and inside of a donut in your refrigerator. Someone's gonna eat that. Well, Court might eat it. No, no, usually he does. I mean someone's gonna go after it. You're you got it wrong. The donut is a whole experience. Again, whole experience, but you all those things are supposed to go together. That's the thing of potato potato. I'm not gonna waste my time and my calories on the bottom boring part of it. So basically you just want icing, is what you're saying. Just like if you eat a cupcake, I cut the cupcake in in half from the bottom to the top, not like top down, but sideways, sidewise, horizontally, horizontally, that's it. Horizontally and then I put the bottom on the top so it becomes an ice, so it becomes a cupcake sandwich with frosting in the middle. So that is the right distribution, but in general, just a little bit of frosting with a whole bunch of cake on a donut, to me, that's not really worth it. I'd rather just kind of eat the frosting around the outside top and a little bit of the donut part itself and then leave the rest for the next person because that's changing. Yeah, because that's what they want is your cast off last bites. Wait a minute, how wasteful would it be if I threw it away? Uh I'm saying just eat it differently and stop all the goofy. You care what I do with the bottom half of the fruit. Because it's an affront. It's an affront to hardworking donut-eating people everywhere. It is. I love Duncan's guy. That's what I was thinking of. Wait, we're we're a clean show. You're gonna have to bleep that. We're gonna have to bleep that. We're gonna have to bleep that. Um but everybody knows that reference, so it's okay. Right? That's what I was thinking of when I said it too. So wait a minute. So you mustn't like um uh crispy cream, then there's no weird flavor, there's no weirdo flavors, and there's no 10 feet of icing on top. I don't like the plain crispy creams, no. If it's one that does have the chocolate on top, then I will eat it my way, and I'll just go around the outer top portion of the donut. I always want to ask you, like, what happened in your childhood? But I was there and I I turned out normi normals, and here's you eating just the top and sides of a donut like a raccoon in the trash. Trash raccoon. You know, if you think about, well, here's the thing: if you think about how much you end up like, well, this comes with that, so I might as well take it. Like, if you don't like that part of it, then don't don't eat it. Give it to someone that does. Oh my god. Jack Spratt could eat no fat and his wife could eat no lean. And it's 1930s, kids. Okay, so well, that is a good one. So I still so the PSA, which is the ABC PSA. Well, no, I mean it ran on ABC, but it was that group, it was uh DePatty Frilling Enterprises that produced it. And Timer's voice was provided by an actor, Lenny Weinrib. That absolutely sounds like someone who would play a coot. Now, what was the part of it that I don't like? It was the talk singing. The talk singing, yeah, because he talk sings it, and that sends you into a spiraling rage. It does. I don't, I do not care for talk singing. I speak sing. I don't, I don't like it at all. I can't go to some live performances because if people are too enthusiastic when they're singing to me, I feel uncomfortable. Oh, yeah. I do. Like if they're, you know, kind of reaching out to the audience and they're really wide-eyed. I'm like, nope. It's weird. Um, right? Isn't it? So it's not just me. No, it's not. Although I have caught someone's eye at a concert before. That I have done. I didn't. It was I caught Mr. Eric Clapton's eye and I yelled and waved and he yelled back. What did he yell? He yelled, coot. Shut up, I dumb. You, I see you for the love of God. So are you sure he are so you so you yelled, and what did you yell? I had really good seats. I was like, Oh, I love you, man. I don't know, when you're in the moment. And he was like, uh, he just said something back, but he pointed back up at me. And I was like, Yes, me. And I turned around, everybody's like, Did you see that? Did you see that? That was personal engagement. I got personal engagement. That is exciting. I had something similar where I was really jazzed about it. I'm like, oh my God, did you guys see that? And we were at U2 into the heart. It was 2000, I want to say. And we were at United Center, and Adam Clayton was, you saw him like playing along, cool guy, and you could see him scanning the crowd, just looking out, like kind of bored, you know what I mean? Like just looking out. And so as he's like scanning the crowd, he gets to me and our eyes meet. And I like me, and I like sat up and waved, uh, or stood up, or I was standing already, but I like straightened up and waved and smiled at him. And then you saw him like do the recognize on his face, or he's like, uh-huh. And then like a smile came out, and I was like, he smiled at me. So, Adam, if you're listening, hi again. Hi again. It's me. Nice to see you again. I'm sure he's been thinking of that, just like Eric Clapton's been thinking of mine. He's like, Oh, that lady who said, like, I love you and wade. Well, I don't know about you, but I know Adam has been thinking about me. I'm sure he has. Maybe, maybe Eric Clapton is part of your voting block. Your loyal, loyal voting block that handed you a 75% victory last last week. Um, so our uh product this week is Haynes. And mine is the jingle that goes first because you did inspo. Yeah. So kick us off. Take us there. Should I just should I lead right into it? Or should I give a little bit of a buildup? Um take us how to do it. How are you feeling? Are you feeling adventuresome? Okay, we'll go straight to Toontown. So here we go.

SPEAKER_01 24:29

Go on and stuff your junk into hate spoop five.

SPEAKER_00 24:33

Stop. Nope. What's happening? Why what again? What is going on over there? No, no, no. Here's here's this is the thing. This is got uh this is got we need an intervention. No, no, we don't. It's perfectly appropriate to the product. Now, I will say the first iteration, the first iteration worse was first of all, it's not bad. That implies it's bad. But the first iteration was talking your junk. No, no, silence of the lands. Where are you going? I that's just what occurred to me, and then I was like, oh no, we can't use that one. So um, that just has a different connotation. So oh my god, but stop your junk into Haynes. Let's talk let's talk about Haynes, right? So Haynes has been a beloved brand since 1901 when they were founded in Winston, Salem, Winston, Salem, North Carolina. And the beauty of Hanes, and since then, they've they they merged with, of all things, Sarah Lee, um, in 1979, um, and then they became their own public company since 2006. They employ tens of thousands worldwide, and they have a number of brands outside of just Hanes, including um PlayTex, Le Eggs, um, maiden form, etc. So there's a lot there. But the biggest thing with Hanes, as I'm sure you also found in your research, is that they are invented comfort, right? They are the number one in men's underwear. They are the budget brand, right? Their mass market, um, the budget to mid-tier in particular. And their whole thing is everyman relatability, right? Rather than trying to be some snooty, whatever. So why not just go with something that is stuff your junk into Haynes? I mean it is utilitarian. That's what you're doing, that's what you're using it for. And if you say, well, that's too masculine or whatever, or it just seems like it's whatevering the experience, what about their premium brands? There's all kinds of different places that you could take it.

SPEAKER_01 26:56

You could take it to, like, you know, like a feminine version, which is like, love your junk with some hay.

SPEAKER_00 27:05

I don't have any junk. I've got no junk. That could be part of what about junk in the trunk? I proudly say I have just the right amount of um things a person needs in their trunk. Not junk, it's not junk, it's items, organized items in my trunk, like a spare time. That's a different now. Sing it again. Sing it again, and this time we want the real one. This is the real one.

SPEAKER_01 27:38

So it goes like this go on and stuff your junk into hangs, boop ba.

SPEAKER_00 27:46

Oh my god, boop ba. Is the boop ba part of it? Oh my god. I think it uh lends itself to their, you know, they're not putting on errors, they're trying to be, I think, you know, basic and foundational. And I really think it would appeal um and get some real good traction with their decision makers. Okay, decision makers. We've got our own decision makers and they're about to decide things. Yep, yep. I think they're gonna like it. I think they're gonna love it. All right, I'm gonna go in a different direction. But you did say everybody haynes works for everybody, right? Yeah. So my jingle, I mean it. My jingle is everybody loves Hanes. Wow. Well, so we both went very basic. Because you know, not everybody, but everybody. So it works for everybody. Get it? Oh, that's good. Everybody loves Hanes, and then you have the big, like everybody comes in on Hanes because it's all shapes and sizes, genders, uh beliefs, heights, weights, you name it, whatever you want to be, your body is gonna love Hanes. It's comfortable, it's also like you say, it's polished, it's uh dressed down, it's dressed up, it's a whole outfit if you're bold uh on its own. You know, it's uh it's everything for everybody. Everybody loves Hanes, it's really good. The it's very, very good. The um the pause also makes it because you could do everybody loves Hanes. Yeah, different, but but everybody loves Hanes. Well, you're also show tuning it. I didn't show tune it. You have a natural show tunery about you, the bonks, the boings. This is more everybody loves Hanes, everybody loves no you Danes, you gotta go walk down the bar. Everybody loves everybody loves it. Stop it. You stay on your own side, I'll sing mine, you sing yours. One last time, everybody. Everybody loves Hanes. Oh, you uh the other one the other way was definitely better. Everybody loves you're gonna get in people's heads. Get out of there, get out of there when you're stuffing your everybody loves. See, I know what you're doing. You don't think I know what you're doing. You're trying to get people off of mind. I'm trying to saboteur. You're saboteur. Man, I am. It might work. We're gonna find out. This is the thing. We're gonna know if people listen to the full episode or if they just listen to our clips on the case. Yeah, like for example, because I Sue who still can't find it and figure it out, which is hysterical. That's why we should keep we should keep talking about her in this forum and see if she ever hears it. We'll know because she'll be like, hey, but she's yet to call us out on it. She just thinks it's the clip. So she just thinks it's the ad. No, I told her. We've both told her. Everybody loves Hanes. I can't get the note. I do have stuff like that where I'll hear somebody sing it and I hear it, but then I can't mimic it, you know. Everybody loves Haynes. Go ahead and stop your junk into a Hanes.

SPEAKER_01 31:20

Stop your junk into a Haynes, Papa.

SPEAKER_00 31:23

Yeah, so you have um, what's that old uh uh blame it on the Basa Nova Vaudeville? You've got like Edie, what was her name? Edie something. Is it vaudeville? What's vaudeville? That's not vaudeville. That's older than what you're doing. I'm talking about like a 60s Ba-pa. That's what you're bringing to the you're bringing a weird, you're bringing a weird energy, man. No, I think it works. I think it definitely works for underwear. Well, first of all, thank you for saying underwear. I was one worried that someone would say panties, and I I oh yeah, no, those people aren't our friends. I'm not friends with those people. No, I agree. That's a not at all. No, never. That like is we agree on a throw up a little. We agree on that. That let's note of unity on that note of unity. Let's go ahead and turn things over, but first we gotta decide our new brand. Oh, yeah. Okay, all right, here's what we got. The first thing that came up is another soap. I don't think we want to do that. We just did a soap. We don't want another soap. Nope. Nope. Uh, we just did ivory soap, ivory soap Red Bull. Ooh, yeah, let's do that. Actually, I'm excited for this. I kind of don't, I'm scared because I'm I'm for the first time ever, I don't even have a concept, but like, let's go, man. I mean, this is where it's gonna get real. Now, well, let's see if then your next one has a um a boing or a boop or a ba. Don't don't start typecasting me, okay? Because I've got a what about Barilla? That was beautiful. Oh, you've had many beauties, but that's why I'm saying you've had a couple of boop bop boinks. Uh you know what we need to do by the way. We need to do a live show where we show up with all of our products, wearing them in some way. We'll do a live show. Let's get a little studio, maybe an off-Broadway place where we can take it live. Um, I do think A, I want to acknowledge what you said. I hear you and I like it. Um, B, I do think that as we get closer to the end of the year, I realize we should do something where people will say, which of our jingles inspired you to get that product? I know that Oreo right now is way up there. A lot of people have indicated that our show prompted them to go get Oreos. It would be interesting to see which of these like actually made its way into people's hearts and homes. Hearts and minds, yeah. It's true. I have heard people say they're buying. I had a couple people at the last event say that they were buying gorilla more and like that they think of it when they go down the aisle. Um I see what you mean. Like well if I have a choice, I'll be like, oh, well, I'll get Borilla. Or I was at the Home Depot the other day and I was like, oh, I'll definitely get the Swiffer instead of the old cedar or whatever it is, just because you're like, well, I got to kind of know the brand and their history, and now I'm sort of a believer, not that I wasn't before, but um, I have more brand loyalty for stuff that we've spent time on. Yeah. Yeah. Agree. I love it. I love it. Well, hey, um, until next time, thank you everybody for staying with us. Thank you, Oceana, for your patience with my sister. And uh and we will see you next time. Jingle away. Jingle away.